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Citadel's mobile strategy for insurance 'on the move'

Date: 20-10-2016

Citadel Insurance p.l.c., one of Malta's leading and trusted insurers, has built a strong mobile strategy to cater to evolving customer requirements. As more customers interact via mobile devices, Citadel continued to improve the users’ experience through advanced technology features of its mobile app, allowing customers to manage and access insurance quotes, purchase and renew policies as well as track and notify claims instantly. 

The mobile application is available for Apple and Android smart phones and tablets to make interaction with Citadel easier and faster. The Citadel App is free, easily downloadable and totally user-friendly. 

insurance on the move

Citadel Insurance Managing Director Angela Tabone said: "Mobile strategy is a top priority in our customer-centric strategy. In today’s technological environment it is important to assimilate customers’ needs when designing features and facilities for mobile applications. Customers want to connect with a brand that provides easy access to manage their insurances and be able to obtain a prompt service at the touch of a screen any time of day.  We are proud that we continue to improve two-way communication and strengthen long-term relationships with customers." 

For all those customers who download the app, Citadel has launched a competition with a chance to win a Samsung tablet, while those who get a quote will enter a second competition with a chance to win an iPad Air 2. Terms and conditions apply. 

Citadel Insurance plc. is regulated by the MFSA.  It offers a full range of quality insurance solutions including home, motor, marine, travel, health, life and business insurance. For further information visit one of Citadel’s branches in Naxxar, Haz-Zebbug, Mosta, Gzira, San Gwann, Paola, Zejtun, Gozo; Citadel Insurance plc's Head Office at Floriana; visit online at or Freephone 8007 2322. Download the Mobile app for rapid access to information.

Casa Borgo, 26, Market Street, Floriana FRN 1082, Malta

Tel: (+356) 2557 9000

Fax: (+356) 2557 9550

Freephone: 8007 2322


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Branches: Il-Gzira, Il-Mosta, In-Naxxar, Paola, Haz-Zebbug, San Gwann, Iz-Zejtun, Victoria - Gozo

Citadel Insurance p.l.c is a company authorised to carry on general and long term business of insurance and is regulated by the Malta Financial Services Authority.